SMS pricing
SMS pricing is based on the number of message segments sent. A single message segment is determined by a few factors:
Type of the message: SMS vs. RCS
Length of the message
Usage of special character (emojis, symbols, etc.)
Carrier fees (~$0.003 per segment)
You are billed for every segment sent and received. If you are on a Premium plan and are not registered for RCS messaging, then a typical breakdown for a text campaign is as follows:
With no special characters (no emoji's)
1-160 characters = $0.01 per msg + $0.003 in carriers fees = $0.013 total
161 - 320 characters = $0.02 per msg + $0.006 in carriers fees = $0.026 total
321 - 480 characters = $0.03 per msg + $0.009 in carriers fees = $0.039 total
481 - 600 characters = $0.04 per msg + $0.012 in carriers fees = $0.052 total
With special characters
1-70 characters = $0.01 per msg + $0.003 in carriers fees = $0.013 total
71 - 140 characters = $0.02 per msg + $0.006 in carriers fees = $0.026 total
141 - 210 characters = $0.03 per msg + $0.009 in carriers fees = $0.039 total
etc.
See our pricing breakdown below (US & Canada).
SMS (no special characters)
160
$0.010
$0.015
SMS (w/ special characters)
70
$0.010
$0.015
RCS Basic
160
$0.010
$0.015
RCS Single
161+
$0.020
$0.030
See our pricing breakdown for international SMS.
Andorra
$0.1667
$0.2501
Austria
$0.1239
$0.1859
Belgium
$0.1329
$0.1994
Canada
$0.0100
$0.0150
Denmark
$0.0663
$0.0995
France
$0.1010
$0.1515
Germany
$0.1190
$0.1785
Iceland
$0.0837
$0.1255
Ireland
$0.0930
$0.1396
Italy
$0.1173
$0.1760
Liechtenstein
$0.0423
$0.0634
Luxembourg
$0.0937
$0.1405
Monaco
$0.2349
$0.3524
Netherlands
$0.1223
$0.1834
Norway
$0.0824
$0.1236
Portugal
$0.0599
$0.0898
San Marino
$0.1387
$0.2081
Spain
$0.1108
$0.1661
Sweden
$0.0771
$0.1156
Switzerland
$0.0918
$0.1377
United Kingdom
$0.0586
$0.0879
United States
$0.0100
$0.0150
Last updated