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  1. Audience
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Adding new tags

PreviousTagsNextAdding tags to events

Last updated 5 months ago

Tags allow you to segment your audience for more fine-tuned marketing campaigns.

In order to create new tags:

  1. Navigate to Tags: https://manager.cymbal.co/tags

  2. Hit the "Create" button in the top right hand corner

  1. Give the tag a name and choose either "Standard" or "Dynamic".

    1. Standard - these are static tags that are managed manually by you.

    2. Dynamic - these are tags that are dynamically added to contacts based on a defined search criteria.

  2. Hit "Create". You can now use this tag in your marketing campaigns for more fine-tuned targeting.